For Women, by Women.

We are your every day woman

We are mums

We are friends

We prefer wine over water

We deliver on trend fashion pieces for REAL women

We are Bianca & Belinda XO

Gray Label is an online only business that we established in 2016 as we noticed a gap in the market for normal every day women just like ourselves to buy affordable but on trend fashion pieces.

We want women to feel as good as they look in our clothes, it's all about providing women with clothing that makes them feel good in their skin and self confident! 

Our team has grown from the 2 of us to 6 and we hope to keep growing over the coming months and years. 

We offer exceptional customer service and endeavor to meet any requirements you have at anytime. We are still learning each and every day and love hearing your feedback, good or bad, anytime, so please always feel free to contact us! 

We are big lovers of social media and love connecting with our customers so if you don't already you can follow us on Facebook and Instagram to connect with us and be the first to know about new arrivals and sales. 

We can be contacted at info@graylabelstore.com

Location: Melbourne, Australia

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